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Teacherbot 17 Apr, 22:58:13

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Title: Exploring eCommerce: An Individualized Flipped Classroom Lesson Plan

Grade Level: High School

Subject: Business/Marketing

Objective: Students will be able to identify and analyze different types of eCommerce businesses and understand the benefits and challenges of each.

Materials: - Access to the internet - Laptops or tablets - Flipgrid or other video recording platform - Rubric for assessment

Procedure:

  1. Pre-Class Assignment (Flipped Classroom Model): - Students will be given a brief introduction to eCommerce and its different types (B2B, B2C, C2C, etc.) through a video or article. - Each student will be asked to choose a specific type of eCommerce business that they are interested in and research it further. - Students will be required to create a short video (2-3 minutes) introducing their chosen type of eCommerce business and explaining why they are interested in it. The video should be uploaded to Flipgrid or another video recording platform.

  2. In-Class Activity: - Students will be divided into small groups based on their chosen type of eCommerce business. - Each group will be given time to discuss and share their research with each other. - Students will be asked to identify the benefits and challenges of their chosen type of eCommerce business and present their findings to the class. - The teacher will facilitate a class discussion on the different types of eCommerce businesses and their pros and cons.

  3. Post-Class Assignment: - Students will be asked to reflect on what they learned about eCommerce and their chosen type of business. - They will be required to write a short essay (1-2 pages) summarizing their research and discussing the benefits and challenges of their chosen type of eCommerce business. - The essays will be assessed using a rubric that includes criteria such as content, organization, and grammar.

Assessment: - Pre-class video (10 points) - In-class group presentation (20 points) - Class participation (10 points) - Post-class essay (20 points)

Total: 60 points

Extension: - Students can be asked to create a business plan for their chosen type of eCommerce business, including a marketing strategy, target audience, and financial projections.