The availability of big data has opened up new avenues for investors and online traders to gain insights into market trends, pricing, and price behavior. This was previously impossible just a few years ago. By leveraging big data, investors can mitigate potential risks and make informed decisions. Natural language processing (NLP) is another useful tool in data analytics, allowing computers to analyze and learn from unstructured data and texts. From large financial institutions to small-scale investors, everyone is utilizing the latest trends in data analytics to positively impact their investments. The combination of human analysis and machine processing is proving to be a perfect match. While humans can create content and analyze data, machines can process data at lightning speed. The stock market is on the brink of a complete revolution thanks to data analysis and big data.